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Nowadays, almost everyone is rushing somewhere, and daily habits have evolved to match this fast-paced lifestyle. Home-cooked breakfasts have become less frequent, meals are skipped, and eating and drinking habits have shifted towards on-the-go consumption.
As a result of this race against time, the trend of online shopping continues to grow rapidly worldwide. The impact of the Covid-19 pandemic further accelerated this shift, boosting not only marketplaces like Amazon, Ali Baba, and eBay but also the expansion of brands' own online stores. In industries such as food, beverages, textiles, cosmetics, home appliances, and publishing, projections suggest that by 2030, 80% of all shopping will take place online.
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